pace
There are amazing
events happening around
in your city but your best
friend is busy attending
meetings?
An event booking and community building app

pace
There are amazing
events happening around
in your city but your best
friend is busy attending
meetings?
An event booking and community building app

01
Challenge
Events happen all around in cities, but attending an event alone feels more like task in the to-do list than an experience. There is more to an event, a lot happens after the event, and a lot happens later. The excitement is more when shared.
02
But, why be part of a community?
Going to an event or a show is a collective experience. The journey from discovery of an event, to booking it, to waiting for it to happen, and to its completion is an experience itself. People prefer being part of the community so that they can stay in touch of the world that makes them happy, to learn more on the subject matter, to engage and find opportunities too.
01
Challenge
Events happen all around in cities, but attending an event alone feels more like task in the to-do list than an experience. There is more to an event, a lot happens after the event, and a lot happens later. The excitement is more when shared.
02
But, why be part of a community?
Going to an event or a show is a collective experience. The journey from discovery of an event, to booking it, to waiting for it to happen, and to its completion is an experience itself. People prefer being part of the community so that they can stay in touch of the world that makes them happy, to learn more on the subject matter, to engage and find opportunities too.
01
Challenge
Events happen all around in cities, but attending an event alone feels more like task in the to-do list than an experience. There is more to an event, a lot happens after the event, and a lot happens later. The excitement is more when shared.
02
But, why be part of a community?
Going to an event or a show is a collective experience. The journey from discovery of an event, to booking it, to waiting for it to happen, and to its completion is an experience itself. People prefer being part of the community so that they can stay in touch of the world that makes them happy, to learn more on the subject matter, to engage and find opportunities too.
what’s happening is...
🤓 💻
College students and busy professionals, work for days at stretch present a unique challenge of finding community and like-minded people to share similar interests in attending events and shows
👩🏽🔧
👩🏻💻
😭
👩🏻⚕️
👨🏻🍳
Every one has their own set of interests, their own schedule, and their own plans. It is a task to convince friends to invest time and money on even a show.
😅 🫱🏼 🤛🏼 🥲
Even if the convincing part is overcome, there are a whole bunch of other problems like “how will I travel this far?”, “the show gets over at this time, but I have to do that at that time!”... and so on!
🤓 💻
College students and busy professionals, work for days at stretch present a unique challenge of finding community and like-minded people to share similar interests in attending events and shows
👩🏽🔧
👩🏻💻
😭
👩🏻⚕️
👨🏻🍳
Every one has their own set of interests, their own schedule, and their own plans. It is a task to convince friends to invest time and money on even a show.
😅 🫱🏼 🤛🏼 🥲
Even if the convincing part is overcome, there are a whole bunch of other problems like “how will I travel this far?”, “the show gets over at this time, but I have to do that at that time!”... and so on!
03
User Stories
“I wanted to travel to an event and create a vlog about it, I am a fashion enthusiast and create content about it. The event was literally on the other end of the city, but both my friends had prior commitments. There were amazing creators from around the city and had a videographer to record them, I was too shy to talk to anyone. I wish I could collaborate with someone or maybe know more about it.”
Kangana Mishra
Mumbai, college student
“I usually go alone to any event, I cant keep convincing my friends to take interest in shows and events! I dont blame them. It is a huge city, and nobody wants to spend money on something they barely care about. But making connections during the event is quiet refreshing. Its difficult, but yeah I manage.”
Manthan Gupta
Gurugram, busy professional
“My whole week flies away in front of a screen. I am new to the city, and barely know anyone enough to have same interests as me.”
Disha Bharti
Bengaluru, busy professional
03
User Stories
“I wanted to travel to an event and create a vlog about it, I am a fashion enthusiast and create content about it. The event was literally on the other end of the city, but both my friends had prior commitments. There were amazing creators from around the city and had a videographer to record them, I was too shy to talk to anyone. I wish I could collaborate with someone or maybe know more about it.”
Kangana Mishra
Mumbai, college student
“I usually go alone to any event, I cant keep convincing my friends to take interest in shows and events! I dont blame them. It is a huge city, and nobody wants to spend money on something they barely care about. But making connections during the event is quiet refreshing. Its difficult, but yeah I manage.”
Manthan Gupta
Gurugram, busy professional
“My whole week flies away in front of a screen. I am new to the city, and barely know anyone enough to have same interests as me.”
Disha Bharti
Bengaluru, busy professional
03
User Stories
“I wanted to travel to an event and create a vlog about it, I am a fashion enthusiast and create content about it. The event was literally on the other end of the city, but both my friends had prior commitments. There were amazing creators from around the city and had a videographer to record them, I was too shy to talk to anyone. I wish I could collaborate with someone or maybe know more about it.”
Kangana Mishra
Mumbai, college student
“I usually go alone to any event, I cant keep convincing my friends to take interest in shows and events! I dont blame them. It is a huge city, and nobody wants to spend money on something they barely care about. But making connections during the event is quiet refreshing. Its difficult, but yeah I manage.”
Manthan Gupta
Gurugram, busy professional
“My whole week flies away in front of a screen. I am new to the city, and barely know anyone enough to have same interests as me.”
Disha Bharti
Bengaluru, busy professional
Introducing
🥁
🥁
🥁
pace
⚡️ An app that helps you ...


✌🏼 Customise Experience
Customised content, and identical yet visual demarcation
of content generated more engagement which can best
help user achieve their desired choices of events.
✌🏼 Customise Experience
Customised content, and identical yet visual demarcation
of content generated more engagement which can best
help user achieve their desired choices of events.
✌🏼 Customise Experience
Customised content, and identical yet visual demarcation of content generated more engagement which can best help user achieve their desired choices of events.
🤌🏼 Explore Community
The challenge called for not just a ticket to the event, but also a ticket to the community, a gateway to share experiences, stories, recommendations, and build connections. At the same time, the approach had to respect the privacy of the attendees which shall result in a seamless connection.
🤌🏼 Explore Community
The challenge called for not just a ticket to the event, but also a ticket to the community, a gateway to share experiences, stories, recommendations, and build connections. At the same time, the approach had to respect the privacy of the attendees which shall result in a seamless connection.
🤌🏼 Explore Community
The challenge called for not just a ticket to the event, but also a ticket to the community, a gateway to share experiences, stories, recommendations, and build connections. At the same time, the approach had to respect the privacy of the attendees which shall result in a seamless connection.
🤘🏽 Build Real Time Connections
Once the event is LIVE, to build a real time connection is introduced to align with the needs of the user. It encourages the user to take an actionable step at their own discretion.
🤘🏽 Build Real Time Connections
Once the event is LIVE, to build a real time connection is introduced to align with the needs of the user. It encourages the user to take an actionable step at their own discretion.
🤘🏽 Build Real Time Connections
Once the event is LIVE, to build a real time connection is introduced to align with the needs of the user. It encourages the user to take an actionable step at their own discretion.
04
Design Thinking
The app is designed with a straight forward goal, that is to create a point of interaction, a gateway for users who wish to catch opportunities to build contacts.
THE APP IS
Find the best suited event of interest
For building contacts, create collaborations, form friendships through events, shows
Meant to be a starting point of connections
THE APP IS NOT
Asking you to create content or maintain profiles
A tool to look around for people outside the event shows
Key Design Decisions: User Friendly Approach
The layout of content is meant to replicate viewer behaviour, if and when engaged with a category of event. To create a direction for the chosen destination in user’s interests, a set of defined screens are designed under the respective category.

This is like a hero section of the screen,
the user preferred to be familiar with their
own interest in mind (a reel format in
every event screen)
The section that sparks interest by showing
the status
User retention and a complimentary update
Nevertheless 😄, too much of replication to derive familiarity from outside lead to visual inconsistency in the design, as there were incompetant interactions.
Unlike standup comedy that grabs
viral discovery through short form
content like reels, movies are primarily
trailer based discoveries.
Users couldn’t engage with these cards
intuitively, especially the cta button to
view tickets looked too urgent and soon
as compared to the other card interactions.

V1
A blend of both.

V2 (the final)
How to tackle the discovery of LIVE Event feature on the nav bar?
No interest in discovery after certain time,
as it only activates when the event is LIVE.
Hence, the user memory does not
remember to spot its usage.

Activate the state the moment event
is LIVE. The state is active despite the
screen is different.

Should there be a nav bar on LIVE Event screen?
The maximum real estate of the screen has to
be occupied by the map and the attendees status.
As it steers better interaction and discovery
The status cards activate the attendee status on
the map, it is necessary for it remain accessible,
hence at the bottom
The LIVE itinerary strategically placed at the
bottom, visible enough to let the user catch
updates

Considering these parameters I decided to not show navigation bar on the LIVE event screen, This made all the more important for the LIVE icon to remain activated throughout
04
Design Thinking
The app is designed with a straight forward goal, that is to create a point of interaction, a gateway for users who wish to catch opportunities to build contacts.
THE APP IS
Find the best suited event of interest
For building contacts, create collaborations, form friendships through events, shows
Meant to be a starting point of connections
THE APP IS NOT
Asking you to create content or maintain profiles
A tool to look around for people outside the event shows
Key Design Decisions: User Friendly Approach
The layout of content is meant to replicate viewer behaviour, if and when engaged with a category of event. To create a direction for the chosen destination in user’s interests, a set of defined screens are designed under the respective category.

This is like a hero section of the screen,
the user preferred to be familiar with their
own interest in mind (a reel format in
every event screen)
The section that sparks interest by showing
the status
User retention and a complimentary update
Nevertheless 😄, too much of replication to derive familiarity from outside lead to visual inconsistency in the design, as there were incompetant interactions.
Unlike standup comedy that grabs
viral discovery through short form
content like reels, movies are primarily
trailer based discoveries.
Users couldn’t engage with these cards
intuitively, especially the cta button to
view tickets looked too urgent and soon
as compared to the other card interactions.

V1
A blend of both.

V2 (the final)
How to tackle the discovery of LIVE Event feature on the nav bar?
No interest in discovery after certain time,
as it only activates when the event is LIVE.
Hence, the user memory does not
remember to spot its usage.

Activate the state the moment event
is LIVE. The state is active despite the
screen is different.

Should there be a nav bar on LIVE Event screen?
The maximum real estate of the screen has to
be occupied by the map and the attendees status.
As it steers better interaction and discovery
The status cards activate the attendee status on
the map, it is necessary for it remain accessible,
hence at the bottom
The LIVE itinerary strategically placed at the
bottom, visible enough to let the user catch
updates

Considering these parameters I decided to not show navigation bar on the LIVE event screen, This made all the more important for the LIVE icon to remain activated throughout
04
Design Thinking
The app is designed with a straight forward goal, that is to create a point of interaction, a gateway for users who wish to catch opportunities to build contacts.
THE APP IS
Find the best suited event of interest
For building contacts, create collaborations, form friendships through events, shows
Meant to be a starting point of connections
THE APP IS NOT
Asking you to create content or maintain profiles
A tool to look around for people outside the event shows
Key Design Decisions: User Friendly Approach
The layout of content is meant to replicate viewer behaviour, if and when engaged with a category of event. To create a direction for the chosen destination in user’s interests, a set of defined screens are designed under the respective category.

This is like a hero section of the screen, the user preferred to be familiar with their own interest in mind (a reel format in every event screen)
User retention and a complimentary update
The section that sparks interest by showing
the status
Nevertheless 😄, too much of replication to derive familiarity from outside lead to visual inconsistency in the design, as there were incompetant interactions.
Unlike standup comedy that grabs viral discovery through short form content like reels, movies are primarily trailer based discoveries.
Users couldn’t engage with these cards intuitively, especially the cta button to
view tickets looked too urgent and soon as compared to the other card interactions.

V1
A blend of both.

V2 (the final)
How to tackle the discovery of LIVE Event feature on the nav bar?

No interest in discovery after certain time,as it only activates when the event is LIVE.
Hence, the user memory does not remember to spot its usage.
Activate the state the moment event is LIVE. The state is active despite the screen is different.

Should there be a nav bar on LIVE Event screen?
The status cards activate the attendee status on the map, it is necessary for it remain accessible, hence at the bottom
The LIVE itinerary strategically placed at the
bottom, visible enough to let the user catch updates

The maximum real estate of the screen has to
be occupied by the map and the attendees status.
As it steers better interaction and discovery
Considering these parameters I decided to not show navigation bar on the LIVE event screen, This made all the more important for the LIVE icon to remain activated throughout
Building a Brand
I decided to choose colours and a theme that is simple yet bold. As this is an event app, I realised it already has an array and videos.
Heading 1
Heading 2
Heading 2
Sub
Para 1
Para 2
Button
Button
Button
Button
Building a Brand
I decided to choose colours and a theme that is simple yet bold. As this is an event app, I realised it already has an array and videos.
Heading 1
Heading 2
Heading 2
Sub
Para 1
Para 2
Button
Button
Button
Button
Building a Brand
I decided to choose colours and a theme that is simple yet bold. As this is an event app, I realised it already has an array and videos.
Heading 1
Heading 2
Heading 2
Sub
Para 1
Para 2
Button
Button
Button
Button
05
Lessons & Further Beyond
This project has stretched across 3 months, along my training in UI/UX design. The goal has been to maximise observation, and deepen the sense of understanding towards the user. There had been a dozen of problem statements and even more ever exciting ideas. With time, as I learned and practised, I understood the importance of constraints and meaningful journeys. It is a blend of both that leads to the useful product.
What next?
There are still many aspects of this project that are yet to be explored, to be brainstormed about. For example:
How does these connections that are build decide the future usage of the app?
Can there be a feature to let users recommend an event or show status of booking to other friends within the app itself?
As already mentioned this app is unlike social media platform for content posting, but this is about to be able to view what events your friends might be attending.
What is the user behaviour when they make real time connection?
There is a lot of scope with which different use cases of the app can be discovered.
05
Lessons & Further Beyond
This project has stretched across 3 months, along my training in UI/UX design. The goal has been to maximise observation, and deepen the sense of understanding towards the user. There had been a dozen of problem statements and even more ever exciting ideas. With time, as I learned and practised, I understood the importance of constraints and meaningful journeys. It is a blend of both that leads to the useful product.
What next?
There are still many aspects of this project that are yet to be explored, to be brainstormed about. For example:
How does these connections that are build decide the future usage of the app?
Can there be a feature to let users recommend an event or show status of booking to other friends within the app itself?
As already mentioned this app is unlike social media platform for content posting, but this is about to be able to view what events your friends might be attending.
What is the user behaviour when they make real time connection?
There is a lot of scope with which different use cases of the app can be discovered.
05
Lessons & Further Beyond
This project has stretched across 3 months, along my training in UI/UX design. The goal has been to maximise observation, and deepen the sense of understanding towards the user. There had been a dozen of problem statements and even more ever exciting ideas. With time, as I learned and practised, I understood the importance of constraints and meaningful journeys. It is a blend of both that leads to the useful product.
What next?
There are still many aspects of this project that are yet to be explored, to be brainstormed about. For example:
How does these connections that are build decide the future usage of the app?
Can there be a feature to let users recommend an event or show status of booking to other friends within the app itself?
As already mentioned this app is unlike social media platform for content posting, but this is about to be able to view what events your friends might be attending.
What is the user behaviour when they make real time connection?
There is a lot of scope with which different use cases of the app can be discovered.
Thankyou for reading!